Messi Tourism: Tours that compete with shopping and the beach in Miami
Miami has established itself as a destination where sport and culture coexist in perfect harmony. With Messi as ambassador, sports tours have begun to compete directly with the city's more traditional activities. Ready to experience it?
Since Lionel Messi arrived at Inter Miami in 2023, the city has become an epicentre of " Messimania ". Beyond the beach and shopping, fans can now immerse themselves in unique sporting experiences that bring them closer to the football idol and the city's vibrant sports scene.
Miami has established itself as a destination where sport and culture coexist in perfect harmony. With Messi as ambassador, sports tours have begun to compete directly with the city's more traditional activities. Ready to experience it?
Messi Experience World Tour: a journey into the history of number 10
Located in Coconut Grove, the Messi Experience World Tour is an immersive exhibition that transports visitors to key moments in the Argentine star's life. From his childhood in Rosario to his rise at FC Barcelona and his historic victory with the Argentine National Team at the 2022 World Cup, this 90-minute tour includes projections, interactive holograms and even a virtual selfie with Messi.
- Duration : 90 minutes
- Prices : Between US$30.90 and US$45.90 for adults, and between US$24.90 and US$36.90 for children (3 to 15 years old).
- Location : Available until August 31 in Miami and until September at the Luna Park Stadium, Buenos Aires.
Hard Rock Stadium: The cradle of sports in Miami
The 65,000-seat Hard Rock Stadium is a hotspot for football and other sports fans. Host of the 2021 Copa America final and multiple editions of the Super Bowl, the stadium will also host matches at the 2026 FIFA World Cup. It is also home to the Miami Open tennis tournament and Formula 1 Miami.
Kaseya Center: Behind the scenes of the Miami Heat
Since July, basketball fans can take an exclusive tour of the Kaseya Center, home of the Miami Heat. With guided tours that include access to locker rooms, training rooms and VIP suites, this experience allows them to get a closer look at the infrastructure designed to enhance player performance.
- Duration : Between 60 and 90 minutes
- Prices : From US$24.99 to US$39.99 per person.
- Location : 601 Biscayne Blvd, Miami.
LoanDepot Park: where sport becomes a show
The Miami Marlins stadium is a prime example of how sports and entertainment merge in Miami. During baseball games, fans can enjoy interactive experiences such as trivia, prizes and theme nights inspired by franchises such as Star Wars or anime, designed to appeal to both sports fans and other audiences.
- Location : 501 Marlins Way, Miami.
- Tickets : From US$10 per game.
Art and Gastronomy: perfect complements for a sports tour
For those looking to expand their experience, Miami offers tours of the artistic Wynwood neighborhood and food tours in Little Havana, where you can sample traditional Cuban dishes and learn about the local culture.